Three Lyons Creative > We're Open for Business Campaign
It’s been a challenging 16 months! The pandemic has really tested small businesses in a variety of ways. Congratulations on all the ways you made it. We’re proud of you and your perseverance. Many of us are opening back up and starting to extend hours of operation again. There is a new challenge at hand: Communicate to our community that we’re open, we’re ready, and we’re safe.
This summer as a way to give back to our community. By buying into the campaign, you will receive a flagship video for use on your homepage or social media feeds that will reintroduce your business to consumers. Consumers need a visual way to picture themselves safely in your space again. Videos will include updates about the year, exciting changes, health and safety updates, and invitations to return. Participating businesses will also be included in Three Lyons Creative’s “We’re Open for Business” video that will be shared widely across our network.
This summer as a way to give back to our community. By buying into the campaign, you will receive a flagship video for use on your homepage or social media feeds that will reintroduce your business to consumers. Consumers need a visual way to picture themselves safely in your space again. Videos will include updates about the year, exciting changes, health and safety updates, and invitations to return. Participating businesses will also be included in Three Lyons Creative’s “We’re Open for Business” video that will be shared widely across our network.
Tier 1 - Cost Saver, $600*
This package includes production of a 1-minute video. Three Lyons Creative will come to your business for up to 2 hours to shoot a short interview with the business owner and/or manager and capture b-roll of your space. Interview questions will be prepared by Three Lyons. Any graphic titles will be clean and in a standard font and color.
Tier 2 - Branded, $1,200*
This package includes production of a 1-minute video with a 30 second cut for social media. Three Lyons Creative will come to your business for 2 hours to shoot a short interview with the business owner and/or manager and capture b-roll of your space. Interview questions will be prepared by Three Lyons with the option to add a couple custom questions. Graphic titles have the option to be produced in your brand font and colors.
Tier 3 - Full Package, $2,500*
This package includes a 1-3 minute video with a 30-45 second cut for social media and two 15-second cuts for YouTube pre-roll ads. Three Lyons Creative will come to your business for 2-4 hours to shoot an interview with the business owner and/or manager and capture b-roll of your space. Interview questions will be prepared by Three Lyons with the option to add custom questions. Graphic titles have the option to be produced in your brand font and colors.
*A 10% discount will be offered to POC- and women-owned businesses. Businesses must be located in Detroit, Hamtramck, or Highland Park to participate.
Video shoots will be scheduled for June 21/22 and June 30/July 1. We’re only holding 10 spots so act fast!
This package includes production of a 1-minute video. Three Lyons Creative will come to your business for up to 2 hours to shoot a short interview with the business owner and/or manager and capture b-roll of your space. Interview questions will be prepared by Three Lyons. Any graphic titles will be clean and in a standard font and color.
Tier 2 - Branded, $1,200*
This package includes production of a 1-minute video with a 30 second cut for social media. Three Lyons Creative will come to your business for 2 hours to shoot a short interview with the business owner and/or manager and capture b-roll of your space. Interview questions will be prepared by Three Lyons with the option to add a couple custom questions. Graphic titles have the option to be produced in your brand font and colors.
Tier 3 - Full Package, $2,500*
This package includes a 1-3 minute video with a 30-45 second cut for social media and two 15-second cuts for YouTube pre-roll ads. Three Lyons Creative will come to your business for 2-4 hours to shoot an interview with the business owner and/or manager and capture b-roll of your space. Interview questions will be prepared by Three Lyons with the option to add custom questions. Graphic titles have the option to be produced in your brand font and colors.
*A 10% discount will be offered to POC- and women-owned businesses. Businesses must be located in Detroit, Hamtramck, or Highland Park to participate.
Video shoots will be scheduled for June 21/22 and June 30/July 1. We’re only holding 10 spots so act fast!
Q&A
Do you have to have a brick and mortar store in order to participate?
No, all small businesses with a consumer facing side are invited to participate.
Does your business have to be located in Detroit?
Yes, your business must be located within Detroit — Detroit, Hamtramck, or Highland — to participate in this campaign.
What if I don't qualify but still want to have an opening back up video produced?
Email Lucia at [email protected]! We would be glad to work with you. This reduced pricing structure, however, is reserved for qualifying small businesses.
What if I want to participate but the dates don't work for me?
We're happy to discuss — email Lucia at [email protected]. The reduced pricing is estimated based on these scheduled days. Therefore, we will need to discuss scope and 3LC will send an estimate.
How can I use this video?
There are a variety of ways to use this video, including:
No, all small businesses with a consumer facing side are invited to participate.
Does your business have to be located in Detroit?
Yes, your business must be located within Detroit — Detroit, Hamtramck, or Highland — to participate in this campaign.
What if I don't qualify but still want to have an opening back up video produced?
Email Lucia at [email protected]! We would be glad to work with you. This reduced pricing structure, however, is reserved for qualifying small businesses.
What if I want to participate but the dates don't work for me?
We're happy to discuss — email Lucia at [email protected]. The reduced pricing is estimated based on these scheduled days. Therefore, we will need to discuss scope and 3LC will send an estimate.
How can I use this video?
There are a variety of ways to use this video, including:
- Website homepage video
- Social media
- Digital ad on Facebook, Twitter, etc.
- Youtube promotion
- Instagram reels
- Targeted Facebook Post
